I'm so sorry :(


Hey Reader,

I'm sorry I couldn't give you some value bombs lately, but I've got something for you today

Everyone tells you to showcase the benefits

This is right, but if you want to make real money you need to understand when to use

  1. Features
  2. Advantages (why they should choose you)
  3. Benefits
  4. Deep benefits (connect them with their desired self)

  1. You use benefits at the check out, so people can't be "scammed"
  2. Tell them the advantages if you have a lot of competitors
  3. Always tell them the benefits lol

But here's the secret sauce

4. Deep benefits

Always lead with the person they want to end up as (Deep benefits)

That's all for today

PS: Stay tuned for tomorrow's email roast\

Your biggest fan

Robert

Ultimate Wisdom

I help people improving their finance, health & mindset

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